The Race is On to Help Save Lives with the Red Cross and Atlanta Motor Speedway

May 11, 2011

ATLANTA – Summer is almost here, and the race is on to help save lives as the Atlanta Motor Speedway hosts the fifth annual Drive for Life blood drive with the American Red Cross.  The blood drive will be held on Tuesday, May 31, from 9 a.m. to 7 p.m., in the Atlanta Motor Speedway infield Media Center and is sponsored in partnership with 97.1 the River.

The annual drive mobilizes NASCAR fans throughout the state in an effort to help meet the on-going need for more than 1,200 blood donations every weekday. The effort’s goal is to help maintain safe blood supply levels and reduce blood shortages, which often occur during the summer months. This year’s drive aims to collect 300 pints of blood.

“NASCAR fans are dedicated to the sport and have proven to be just as committed to helping save lives by donating blood,” said Randy Edwards, chief executive officer, American Red Cross Southern Blood Services Region.  “The Red Cross is grateful to the Atlanta Motor Speedway and its fans for their continued support of the Drive for Life.”

Every presenting blood donor on May 31 will receive:

  • A commemorative t-shirt
  • A ticket to an upcoming Thursday Thunder Race (excluding June 30, 2011)
  • A Pace Car ride around the Atlanta Motor Speedway track (Available until sundown. Vouchers will be available should conditions prevent pace car rides.)
  • A chance to win a Race Weekend Package for two to the 2011 NASCAR Sprint Cup Series Race at the Atlanta Motor Speedway in September.  The package includes two tickets to each race that weekend, as well as weekend pre-race pit passes.

Most healthy people age 17 and older, or 16 with parental consent, who weigh at least 110 pounds are eligible to donate blood every 56 days. Donors who are 18 and younger must also meet specific height and weight requirements.

For more information or to schedule an appointment, visit or call 1-800-RED CROSS (733-2767).