Make Donating Blood Part of Your New Year’s Resolution

January 8, 2013


Many New Year’s resolutions focus on breaking bad habits.  The American Red Cross is encouraging you to take up a positive habit instead.

By resolving to donate blood or platelets in the coming year, you can help save the lives of the one out of 10 hospital patients who require blood for emergency or ongoing medical care.  Every two seconds, someone needs a blood transfusion in the United States.  Your frequent donations through the American Red Cross can help keep the nation’s blood supply strong and ensure that it will be available anytime and anywhere it’s needed.

“A resolution to donate blood in the New Year is a resolution that lasts a lifetime,” said Diane E. Ward, CEO for the Southeastern Michigan Blood Services Region of the American Red Cross. “Your donation may help save the lives of three people. It could be a 3-year old with cancer, a high school student with leukemia, or a young mother who has unexpected complications after giving birth.”

When you donate through the Red Cross, you’ll join about 4 million blood donors nationwide in a lifesaving cause.  The need for blood is constant.  Every day, patients across the U.S. need an average of 44,000 units of red blood cells.  That’s about 16 million donations transfused to 5 million patients each year.

“Your donation is needed and may give someone another day, another week, another month to spend with loved ones and friends,” said Ward.  “That’s a New Year’s resolution worth keeping.” 


Media Contacts:
Martha Kurtz – 313-494-2745            Bridget Tuohey – 313-576-4184