American Red Cross Needs Platelet Donors

December 23, 2009
The American Red Cross Northern California Blood Services Region is making an appeal to recruit both new and former platelet donors this month.
Platelets, the component of blood that causes clotting, play a vital role in cancer and organ transplant treatments, as well as many surgical procedures, by helping to prevent massive blood loss. Typically, the Red Cross has been able to meet local patient needs for platelets but it is now facing a shortage.
Hospital Services Senior Account Manager Michael Gregory thinks donations have decreased due to the flurry of activities surrounding the holidays.
“People are so busy with shopping, travelling and festivities that they simply forget about their normal routine of giving blood or platelets,” Gregory said.  “Unfortunately, this is creating a shortage of platelets this month.”
Presenting platelet donors can enter a drawing for a 42” plasma TV now until Dec. 27, 2009 or a drawing for a membership to 24-Hour Fitness from Dec. 28, 2009 – Jan. 3, 2010.
On Dec. 26, 27, 31, 2009 and Jan. 2 and 3, 2010 all presenting platelet donors will receive a pair of tickets to Cinemark Theaters.
“Patients don’t take a holiday from cancer treatment,” Gregory said. “Platelet donors are needed during the holiday season and throughout the entire year.”
The Red Cross has apheresis donor centers in Oakland (6230 Claremont Ave.), San Jose (2731 N. First St.) and Pleasant Hill (140 Gregory Lane). One winner will be selected from each center for the television and gym membership drawings.
To become a platelet donor, call 888-881-0988. 
About the Red Cross:
The Northern California Blood Services Region, which provides blood to more than 30 hospitals in the Bay Area, also operates blood donor centers in Oakland, Pleasant Hill, Pleasanton, Fremont/Newark and San Jose. Mobile blood drives are held in locations throughout the Bay Area.
*All gifts and drawing prizes are non-transferable and not redeemable for cash.