Heartland Regional Medical Center Reaches Bronze Level Achievement in the American Red Cross’ Champions for Life Program

July 25, 2011


The American Red Cross Biomedical Services mission is to fulfill the needs of the American people for the safest, most reliable, most cost-effective blood through voluntary donations.  The Missouri-Illinois Region of the Red Cross is proud to announce that Heartland Regional Medical Center has been a valued partner in accomplishing this mission, and has reached Bronze level status in the Red Cross’ Champions for Life campaign.


Champions for Life is a healthcare initiative based on strong partnerships with area hospitals. Through partnerships like the one with Heartland Regional Medical Center, the Red Cross strives for two results - to increase blood donations at hospital-sponsored blood drives and to provide recognition to our hospital sponsors and their blood donors. Both results tie in with the Red Cross’ top priority, which is to secure a safe and reliable blood supply for patients in need.


Heartland Regional Medical Center staff and the public played a key role in the health center being able to collect 179 pints of blood through hosting four blood drives in 2010.  Because each pint has the potential to reach up to three people, 537 patients may have benefited from the efforts of Heartland Regional Medical Center.


“Heartland Regional Medical Center not only provides excellent health care to our community, they go above and beyond and show true concern and support for area patients by hosting blood drives with the American Red Cross” said Missouri-Illinois Region CEO Scott Caswell. “This type of partnership is one which is greatly valued and needed in order to help meet patient demand for blood products- someone needs blood every two seconds.  The American Red Cross is honored to partner with Heartland Regional Medical Center.”


Call 1-800-RED CROSS (1-800-733-2767) or visit redcrossblood.org to find more information on the need for blood donations or to schedule an appointment to donate blood.


How to Donate Blood:

Call 1-800-RED CROSS or log on to www.redcrossblood.org for more information or to schedule a blood donation appointment. All blood types are needed to ensure the Red Cross maintains an adequate blood supply. A blood donor card or driver’s license or two other forms of identification are required at check-in. Donors must be in general good health, weigh at least 110 pounds and be at least 17 years old (16 with completed Parental Consent Form). New height and weight restrictions apply to donors younger than 19. Visit redcrossblood.org to learn more.


About the American Red Cross:

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies nearly half of the nation's blood; teaches lifesaving skills; provides international humanitarian aid; and supports military members and their families. The Red Cross is a charitable organization — not a government agency — and depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit www.redcross.org or join our blog at http://blog.redcross.org