American Red Cross Hosts Banks, Credit Unions Challenge

December 15, 2009
Lansing, MI – The American Red Cross Great Lakes Blood Services Region will kick off the Fifth Annual Invest to Save Lives Challenge at 1 p.m., Wednesday, December 16 at the Lansing Donor Room, 1729 E. Saginaw Drive. The blood challenge, between area banks and credit unions, is held over the holidays to help the Red Cross maintain a healthy blood supply during the tough winter season.
“We are thrilled to be a part of this life-saving challenge,” said Gary May, CEO of Portland Credit Union and co-chair of this year’s challenge. “We won last year and I believe we can win again this year. However, the ultimate winners will be those who need blood.”
The friendly competition began in 2004 in an effort to recruit new donors and encourage current donors to donate blood over the holiday season. 
“The need for blood never takes a holiday,” said Sharon Jaksa, CEO of the American Red Cross Great Lakes Region Blood Services. “We appreciate all the banks and credit unions in our area that have joined the challenge in an effort to help save lives.”
Eligible blood donors can roll up their sleeves at a variety of locations during the campaign. The Lansing Donor Center will serve as the primary site, while challenge sponsors Fifth Third Bank, Capitol Bancorp Limited, Portland Federal Credit Union, First National Bank of America, Lansing Auto Federal Credit Union, Michigan State Federal Credit Union, Delta Township, and Dart Bank will also be holding blood drives.
The kick-off event begins at 1p.m. and will feature Gary May of Portland Credit Union and Stephanie Swan from Capitol Bancorp, as well as the father of two blood recipients and regular blood donor, Brian Seidenstucker, whose personal experience demonstrates the impact the American Red Cross and its donors have on people’s lives.
Call 1-800-GIVE-LIFE or visit to schedule and appointment or for more information on the challenge taking place between December 16 and January 7. Use sponsor code invest2save when making an appointment.