Donate blood at the Greater Milwaukee Auto Show and receive complimentary same-day admission

February 18, 2013

MILWAUKEE, Wis. - Local auto enthusiasts attending the first day of the 2013 Greater Milwaukee Auto show are invited to support patients in need by donating blood through American Red Cross on Feb. 23. All presenting donors will receive free same-day admission to the Greater Milwaukee Auto Show, courtesy of the Automobile Dealers Association of Mega Milwaukee, Inc. (ADAMM).  

“ADAMM is excited to host a blood drive once again at this year’s auto show! What a great opportunity to be someone’s hero by giving blood,” said Holly Riedel, ADAMM Special Projects Director. “After the required rest and refreshments, take the occasion to check out all the latest vehicles and explore the options that catch your interest.”

Saturday, Feb. 23 from noon to 4 p.m.
Delta Center, 400 W. Wisconsin Ave.
Milwaukee, Wis.
The 2013 Greater Milwaukee Auto Show kicks off on Feb. 23 and runs through March 3. For more information, visit

Like the emergency room of a hospital, the Red Cross must be prepared to respond to patient emergencies with blood products 24 hours a day, seven days a week and 365 days a year. Blood is used for the treatment of cancer patients, trauma victims, transplant recipients, premature babies and more.  All blood types are needed to ensure an adequate blood supply.

How to Donate Blood

Simply call 1-800-RED CROSS (1-800-733-2767) or visit to make an appointment or for more information. All blood types are needed to ensure a reliable supply for patients. A blood donor card or driver’s license or two other forms of identification are required at check-in. Individuals who are 17 years of age (16 with parental consent in some states), weigh at least 110 pounds and are in generally good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements.

About the American Red Cross

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation’s blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or join our blog at