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Red Cross launches Summer of Stories blood donor campaign

Northern Ohio

June 10, 2013
 

The American Red Cross is launching the Summer of Stories campaign to share the personal impact blood and platelet donors can have on a patient in need and to help ensure a sufficient blood supply is available in the months ahead.

Summer is a time for the days that never end. Time for diving in and grilling out. Time to watch the fireworks, to have a picnic, to root for the home team. While many have fun making these memories, hospital patients are counting on eligible donors to make time to give blood or platelets so they can continue making and sharing their own summer memories and stories.

“Stories are the glue that bind many of us together,” said Christy Sabaka, Communications Program Manager of the Northern Ohio Blood Services Region. “Whether you’ve needed blood, have given blood or simply want to share a fun summer memory, we want to hear from you.”

The Red Cross asks all eligible blood and platelet donors to join its Summer of Stories campaign, which kicked off May 23 and runs through Sept. 9. Through Summer of Stories, the organization hopes to encourage at least two more donors to give blood at every Red Cross blood drive this summer — above what’s expected — to help ensure lifesaving blood products are available at a moment’s notice.

Historically, during the summer months of June, July and August, about two fewer donors give blood at each Red Cross blood drive than what patients need. But, this seasonal challenge can be overcome two generous donors at a time, at every blood drive, every day. Individuals can visit redcrossblood.org/summer to make an appointment to donate and share their donation story.

Live a story. Give a story. Donate blood or platelets. Call 1-800-RED CROSS (1-800-733-2767) or visit redcrossblood.org/summer for more information and to make an appointment to help save lives.