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American Red Cross teams up with NewsChannel 3 for Labor Day

Mid-Atlantic Blood Services Region

August 15, 2014


News Release

Media contact: Kristen Hatfield, 757-439-3064, @RedCrossMAR                                                           


American Red Cross teams up with NewsChannel 3 for Labor Day

Donors needed to roll up a sleeve at Labor of Love Blood Drives

NORFOLK, Va., (August 15, 2014) – The American Red Cross and NewsChannel 3 are teaming up this Labor Day weekend to help boost the blood supply. Eligible donors are invited to donate blood at the NewsChannel3 Labor of Love Blood Drives.

The Red Cross continues to have an urgent need for blood donations, even as thousands of people answered the urgent call to donate last month. Despite the increase, blood products are currently being distributed to hospitals as quickly as donations are coming in, maintaining the urgent need.

To prevent a shortage and ensure an adequate blood supply for patients the rest of the summer, the Red Cross especially needs donors with types O negative, B negative and A negative blood. All presenting NewsChannel 3 Labor of Love blood donors will receive a free Red Cross mason jar tumbler, while supplies last.

"NewsChannel 3 is proud to Get Results with the American Red Cross for the Labor of Love Blood Drive," said Tina Luque, WTKR NewsChannel 3 news director. "Take Action to save someone's life. Come out and support our blood drive this Labor Day weekend," Luque added.

NewsChannel 3 Labor of Love Blood Drives

Friday, Aug. 29

2 to 7 p.m.

Greenbrier, Chesapeake Square, Patrick Henry, and Pembroke Malls


Saturday, Aug. 30

10 a.m. to 4 p.m.

Greenbrier, Chesapeake Square, Patrick Henry, and Pembroke Malls


Sunday, Aug. 31

Noon to 5 p.m.

Greenbrier and Patrick Henry Malls


Monday, Sept. 1

10 a.m. to 3 p.m.

Greenbrier, Chesapeake Square, Patrick Henry, and Pembroke Mall


How to donate blood

Simply call 1-800-RED CROSS (1-800-733-2767) or visit to make an appointment or for more information. All blood types are needed to ensure a reliable supply for patients. A blood donor card or driver’s license or two other forms of identification are required at check-in. Individuals who are 17 years of age (16 with parental consent in some states), weigh at least 110 pounds and are in generally good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements.

About the American Red Cross

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation’s blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit or visit us on Twitter at @RedCross.