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Help Boost the Blood Supply at 10th Annual American Red Cross Beach Days

Badger-Hawkeye

June 3, 2010
 

MADISON, Wis. – Blood donations often decline during the busy summer season due to donors being on vacation or busy with summer activities. Holiday weekends, like Independence Day, can prove to be extra challenging for blood donation. To help boost the blood supply leading into the holiday weekend, the American Red Cross is hosting the 10th Annual Beach Days event from June 29 through July 3.

"We're hoping for a great turnout this year. Our goal is to collect more than 550 blood and platelet donations over the five days," said Greg Novinska, CEO of the American Red Cross Badger-Hawkeye Blood Services Region. "We have great donors in the Madison area and I'm confident they will step up to meet this challenge."

Beach Days kicks off on Tuesday, June 29 with a special blood drive at the Sheraton Hotel. All presenting donors will receive a free t-shirt and a chance to win great raffle prizes, including a $500 gas card.

From Wednesday, June 30 through Saturday, July 3, Beach Days continues at the Madison East and Madison West Blood Donation Centers where blood and platelet donors will enjoy a fun, tropical environment and special treats such as hot dogs, ice cream, fruit and cookies.

All presenting donors will also have the opportunity to win great raffle prizes including the $500 gas card, gift cards for PDQ, Noodles & Company, Brennan's and Papa Murphy's.

Beach Days Blood Donation Opportunities

Location Name Address Date

Time

Sheraton Hotel John Nolen Drive
Madison, WI
June
29
Noon - 6:00pm
Madison East
Blood Donation Center
2109 Zeier Rd.
Madison, WI
June
30
8:30am - 130pm
Madison East
Blood Donation Center
2109 Zeier Rd.
Madison, WI
June
30
1:30am - 6:30pm
Madison West
Blood Donation Center
4860 Sheboygan Ave.
Madison, WI
June
30
8:00am - 1:00pm
Madison East
Blood Donation Center
2109 Zeier Rd.
Madison, WI
July
1
1:00pm - 6:30pm
Madison West
Blood Donation Center
4860 Sheboygan Ave.
Madison, WI
July
1
8:00am - 6:00pm
Madison East
Blood Donation Center
2109 Zeier Rd.
Madison, WI
July
2
8:00am - 1:30pm
Madison West
Blood Donation Center
4860 Sheboygan Ave.
Madison, WI
July
2
8:00am - 1:00pm
Madison East
Blood Donation Center
2109 Zeier Rd.
Madison, WI
July
3
7:30am - 1:00pm
Madison West
Blood Donation Center
4860 Sheboygan Ave.
Madison, WI
July
3
8:00am - Noon

Platelets – a clotting component of blood –have a shelf-life of only 5 days, making it especially important for the supply to be constantly replenished. To find out if you are eligible to donate platelets, please call 1-800-GIVE-LIFE (448-3543) and select option 2.

Beach Days is sponsored by NBC15, which will provide ongoing coverage of the event as the exclusive television sponsor. On June 30, area residents can join the Red Cross and NBC15 at the Madison West Blood Donation Center for a live broadcast of the event at 11 a.m.

How to Donate Blood

Simply call 1-800-GIVE-LIFE (448-3543) or visit redcrossblood.org to make an appointment or for more information. All blood types are needed to ensure a reliable supply for patients. A blood donor card or driver's license, or two other forms of identification are required at check-in.  Individuals who are 17 years of age (16 with parental permission in some states), weigh at least 110 pounds and are in generally good health may be eligible to donate blood. High school students and other donors 18 years of age and younger also have to meet certain height and weight requirements. 

About the American Red Cross

Governed by volunteers and supported by giving individuals and communities, the American Red Cross is the single largest supplier of blood products to hospitals throughout the United States. While local hospital needs are always met first, the Red Cross also helps ensure no patient goes without blood no matter where or when they need it. In addition to providing nearly half of the nation's blood supply, the Red Cross provides relief to victims of disaster, trains millions in lifesaving skills, serves as a communication link between U.S. military members and their families, and assists victims of international disasters or conflicts.